What if KitKat launched in Ghana? What if the MTA launched a campaign advocating for accessibility? Beginning with deep research of iconography, culture, and design trends of international communities, I crafted unique brand strategies for speculative clients. These campaigns showed me how the essential research phase of design can reveal surprising insights and connections.
Campaign Strategy, Marketing Design, Illustration, Graphic Design
2022, Adobe Photoshop & Illustrator, Procreate